about
I design products
that work in the real world.
From decision to delivery.
I'm Inna Vasileva - a product designer and former software engineer with 10+ years of experience across complex B2B, enterprise and mobile products.
I work where product direction, experience design and engineering meet. I help teams make clearer decisions, design coherent experiences and ship solutions that create measurable value.
Where teams find me useful
The value I bring is usually not in decoration. I help teams see the problem more clearly, make better trade-offs and move with more confidence.
Reducing ambiguity before work becomes expensive
Get to the real problems and constraints early so teams focus on what matters most
Creating stronger alignment across functions
Build shared understanding and decisions that product, design and engineering can move forward on together
Balance user needs, business goals and technical reality
Make trade-offs visible and design solutions that work for uses, the business and the technical reality of the product.
Improving confidence from directino through delivery
Carry desicions through to implementation with fewer surprised and stronger outcomes.
